We work with BigMarker to broadcast a select group

Tuesday, May 10: 9:30 – 11:00 am – What’s Your Story? How to Tell a Compelling Tale with David Coronna – Burston Lift 

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https://www.bigmarker.com/1871/What-s-Your-Story-How-to-Tell-a-Compelling-Tale-with-David-Coronna3

OVERVIEW:
This interactive workshop provides an overview of how to build a successful brand by telling a compelling story. The session will touch on the power a story can hold, as well as how to find your story, develop it and deliver it.
BENEFITS OF ATTENDING:
– Tools and tips to tell your brand/company’s story
– See the power of a good story and how to deliver it to the right people
– Participate in an activity to develop and deliver a story
BIO:
David counsels clients in development of business, brand and communications strategy.
His approach to strategy development is different for three reasons:
– He involves the client in the process to ensure all corporate knowledge is brought to bear in solving the problem
– He puts teams in place to follow up and implement the agreed upon solutions
– He leverages proprietary databases in brand diagnosis and corporate reputation to gain insight and learnings

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Wednesday, May 11: 9:30 – 11:00 am –
 How To Hire Employees Without Spending Money Or Giving Up Equity with Zac Pollack – KSKB Law
 
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OVERVIEW: Learn how to hire employees, independent contractors, and advisors without spending money or giving up equity. This workshop provides startup owners with a guide to using “trigger” contracts to hire talented employees and independent contractors that doesn’t require them to give up cash or equity. These contracts are great tools for founders that want to protect their equity for future financing, maintain their current co-founder structure, and still incentivize talented employees, independent contractors, or advisors to work for their company. BENEFITS OF ATTENDING: – Learn a new way to hire employees, independent contractors, and advisors that does not require spending money or giving up equity in exchange for their services; – Understand the dangers of giving up equity to short-term employees or advisors; – Become familiar with “trigger” agreements; – Ask questions specific to your startups legal situation BIO: Zac is an attorney at Krasnow Saunders Kaplan and Beninati, LLP who works with entrepreneurial clients and family businesses throughout multiple industries including: real estate, technology, apparel, and food and beverage. Zac is actively involved in the start-up community in Chicago, spending time with companies throughout 1871 and Google Business Leaders. In addition to being an attorney, Zac is the co-founder of Zockster, an online clothing retailer.
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Wednesday, May 18: 9:30-11:00 am – Issues and Crisis Communications: How to Maintain Control of the Story When Things Go Sideways with Stephanie Nora White and Steve Johnson
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OVERVIEW: Telling your brand story is never easy when things are not going your way – cyber threats, accidents, financial scrutiny, product recalls, etc. These situations require powerful communications to match decisive actions. This workshop will educate participants about the preparation and skills needed to respond effectively. BENEFITS OF ATTENDING: – Participants will gain recognition of the need for empathy and specific actions – Participants will develop meaningful and consistent messaging – Participants will learn how to regain control during Q&A – Participants will understand how to identify the needs of key audiences – Participants will recognize the importance of timing and available channels LINKEDIN:
https://www.linkedin.com/in/steve-johnson-93188b4
https://www.linkedin.com/in/stephanienorawhite

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Wednesday, May 25: 9:30 – 11:00 am – 
Drafting Contracts to Maximize Your Rights and Minimize Your Obligations with Patrick Bruks 
 
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OVERVIEW:
The purpose of contract drafting goes beyond just “documenting the deal”.  The purpose of contract drafting is also to “negotiate the deal” by maximizing your rights and minimizing your obligations.  In this workshop, we will describe a number of straightforward and easy to apply drafting techniques that can be used to maximize your rights and minimize your obligations in any contract.
BENEFITS OF ATTENDING:
Seminar participants will learn a number of straightforward and easy to apply drafting techniques that can be used to maximize their rights and minimize their obligations in any contract.  Seminar participants will learn how to out negotiate the other side during the contract drafting stage of a deal.
BIO:
Patrick J. Bruks is the Corporate Chair of the law firm Burke, Warren, MacKay & Serritella, P.C. and has been practicing transactional law for over twenty years. He represents entrepreneurs, closely held businesses, publicly traded companies and governmental entities in a wide variety of transactions, such as debt and equity financings, mergers and acquisitions, joint ventures and strategic partnerships, intellectual property licenses and development agreements.  Pat has authored two books on Contract Analysis and one book on Contract Drafting.  He is also a professor at DePaul University College of Law and teaches Mergers and Acquisitions.

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