There’s no question that there’s a power and many advantages to being the first mover in a new market, along with a like number of potential downsides that require careful navigation. I’ve written about both aspects of this “advantage” previously and it remains a complex area to figure out. See http://www.inc.com/howard-tullman/first-mover-advantage-maybe-but-be-smart-about-it.html. And I also appreciate that the conventional wisdom suggests, in almost every tech-based or tech-enabled business, that markets over time will tend to become “winner take all” or “winner take most” in which a single player dominates. See http://www.inc.com/howard-tullman/future-of-content-marketing-simplereach.html .
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