4 Tips for Establishing Brand Loyalty with Your Startup’s First Customers

As a startup, your first customers have very few incentives to trust you or to return for further purchases. Why should they? You still need to establish your image as a brand and build a faithful following. Until then, you’ll have to work extra hard to earn repeat customers. In this guest post, Manish Dudharejia, Founder and President of E2M Solutions, shares a few tips on how you can establish brand loyalty with your first customers.

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You’re halfway through a busy workday and suddenly, your coworker comes back into the office with a slice of pizza. You take one look and see that it’s a sausage and pepperoni combo — but what really gets you is the smell. It lingers and stays with you, and suddenly, your train of thought has shifted from the annual report you’re working on to a nice slice of sausage and pepperoni pizza. In fact, you can’t think about anything else at this point — except maybe how wonderful it’d be if there was a way to eat and work at the same time. Thankfully, Maisha Burt, CEO and Founder of WorkChew, has a solution that you can find on the corner of hustle and hunger.

[Read more…] about Hungry at Work? Grab a Bite with Maisha Burt’s WorkChew

With 95 percent of U.S. single urban households willing to pay more for local food, you might be wondering why you haven’t seen more locally-sourced products at the grocery store or on restaurant menus. Thankfully, Alice Chalmers, Founder and CEO of Local Food Connection, is helping local food make its way into the mainstream. In this post, Chalmers talks about benefits of buying local, supporting farmers, and why grit is a must-have for aspiring entrepreneurs.  

[Read more…] about Farmers Produce, Chefs Create, and Alice Chalmers Connects

Building a startup is a challenging journey requiring grit, patience and hard work. However, one other main ingredient is the ability to not yield to temptation — to have the long-term vision of your company in mind and not allowing short-term gains to affect it. In this guest blog post, Karthik Sridharan, Co-founder and CEO of Flexiple and Remote.tools shares key points for startups to maintain the right focus in their initial phase of growth.

chart-coffee-cup-970204-1 [Read more…] about How Startups Should Grow and Scale the Right Way

According to recent studies, more than half of all Americans have used a ridesharing service at some point in their lives. And though ridesharing is an easy and flexible way to get from one location to another, it can also serve as more than just a transportation service. In fact, Rebecca Klor and Austin Jenkins, Co-founders of Roady, are working hard to ensure that your next ride is less about transit — and more about you.

[Read more…] about Looking for a Personalized Rideshare Experience? Look No Further Than Roady

Very rarely does one’s professional life start with entrepreneurship; we can’t all be Mark Zuckerberg, right? Often it takes time to hone specific skills, business acumen, or even a functional product prototype. The majority of entrepreneurs come into their role after years of working for someone else. In this guest blog post, David Freudenberg of Qwilr, talks about how employees can make the transition into entrepreneurs.

blond-hair-board-desk-1181534 [Read more…] about Five Reasons Why All Entrepreneurs Should Learn Data

Ever wonder what our blog would look like in a physical form? So have we. And while that doesn’t necessarily mean that we’re transferring our blog into book format, the option is certainly out there thanks to Zack Price, Founder and CEO of Blog Into Book. In this post, Price shares his thoughts on why blogs are great material for books, trusting your gut, and what it’s like to have a local titan in your corner.

[Read more…] about Zack Price is Turning Bloggers into Book Writers

Very rarely does one’s professional life start with entrepreneurship; we can’t all be Mark Zuckerberg, right? Often it takes time to hone specific skills, business acumen, or even a functional product prototype. The majority of entrepreneurs come into their role after years of working for someone else. In this guest blog post, David Freudenberg of Qwilr, talks about how employees can make the transition into entrepreneurs.

blond-hair-board-desk-1181534 [Read more…] about Flipping the Mental Switch From Employee to Entrepreneur