Quantification, Measurement, Metrics, and KPIs w/ IBMs Data Enablement Lead

02/24/2021 5:30 pm – 7:30 pm CST Virtual

2 hours

  • Corporate
  • Early Stage
  • Growth Stage
Event Start Date:
June 17, 2024
Event End Date:
June 17, 2024
Event Venue:

About the Event

When it comes to tracking and measuring business performance, KPIs and metrics reflect the different aspects of the business. What’s the difference between the two and how do these fit into your data strategy?

In this workshop, we’ll cover how to differentiate raw data, metrics and KPIs. After this session, you will walk away with a better data strategy and in true sense be able to define your data-driven strategies.


5:30: Pre-event networking
6:00 pm: Presentation
6:20 pm: Interview with Moderator + Q&A
7:00 pm: Post Event Networking & speaker 1:1 questions

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Key Takeaways


  • What is a KPI?
  • What is Metric?
  • Example: KPI vs. Metric
  • How do metric and KPIs relate to each other
  • What is the business question I am trying to answer?